You've seen the site,
TypeStyle: How to choose and use type
on a personal computer takes a whole new approach to type. TypeStyle
looks at type in a user-friendly way that helps you understand, appreciate
(and yes, choose and use) type.
now read the book...
"Type is a powerful tool. If you put
words or numbers on paper, choosing the right typeface and using it effectively
can subliminally enhance your message, giving you a competitive edge. Whatever
you produce and whatever software you produce it with, this book will help
you understand not only the logic, but also the psychology and emotional
power of type."
This book will show you:
This 250 page book is lavishly illustrated,
with over 50 full-page 2-color examples and full-page type specimens of
the most popular and classic typefaces.
How to choose and combine typefaces artfully
How to make your pages easier to read
How to create the desired atmosphere and
How to avoid ugly and embarrassing mistakes
The final remaining copies of the book
can be purchased from me for $29.95 plus $5 shipping and handling.
I cam currently at work on an electronic
edition of the book to be sold from this site, but if you're interested,
I recommend you get a rare printed copy while they are still in stock.
Purchasers of the printed book will receive a discount on the electronic
Further discounts are available when multiple copies are purchased
for educational or corporate use. To ask about this, email