Avoiding the overused
Most people turn first to the fonts in their printer when they're
choosing type. While this is convenient, it isn't necessarily
effective because these fonts are overused--so they've lost some
of their impact.
Helvetica (or Arial) and Times Roman are the two most overused
typefaces in the world. When you use one of these typefaces you
end up looking like everyone else.
There are thousands of typefaces to choose from--so take a look
at some of these (the names in Parentheses are the equivalent
Bitstream names):
Avoiding the overused
Most people turn first to the fonts in their printer when they're choosing type. While this is convenient, it isn't necessarily effective because these fonts are overused--so they've lost some of their impact.
Helvetica (or Arial) and Times Roman are the two most overused typefaces in the world. When you use one of these typefaces you end up looking like everyone else.
There are thousands of typefaces to choose from--so take a look at some of these (the names in Parentheses are the equivalent Bitstream names):
