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Siperian - corporate cool

Teachers without borders.com screen shotSiperian is a Silicon Valley company focusing on data integration-- which means they get data from one system to connected seamlessly with another.

They wanted their site to reflect the clarity and simplicity they bring to the process. I chose cool, calm shades of blue, chose a simpler, cleaner typeface for the logo, and brought in a touch of orange for energy.

As part of the project to streamline their visual identity, I also created over 100 icons for use on the site, and in their powerpoint presentations. They are color coded, and use simple consistent shapes so that the complex message can be presented in a visually clean way.

When Siperian merged with Delos technology they went through a total identity redesign, so this site is no longer live.


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