Randee Crisman creates one-of-a- kind, handmade rocking horses.

The site features carefully cropped photos to convey the the life she gives to these horses, as well as their hand-made roots. The home page’s color comes from the grass in the photos, the same grass that’s repeated behind the home page header graphic.

I designed a script logo that’s both stylish and personal, and it’s contrasted with the precise, modern type of her tagline and navigation.

Inside, I chose a photo of the artist at work, and pulled a warm, mocha color from the photo for the site’s background.

The photos are placed in neat squares, so they’re easy to add to and update in the future, and the signature type is continued for the headings.

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